1151 Richmond Street North
London ON N6A 3K7
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Date: March 4 - 9, 2012
Location: Ivey Spencer Leadership Centre, London, Ontario
Afternoon Session: Pre-dinner welcome reception and program overview
Evening Session: Introduction and Issues Session, Complexity and the Canadian Agri-Food Environment
Morning Session: Leadership Essentials
Afternoon Session: Effective Organizations - Achieving Goals, Understanding and Influencing Policy
Evening Session: Guest Speaker
Morning Session: Leadership and Governance II
Afternoon Session: Sustainability and the Future of Agriculture
Evening Session: Social Media and Marketing
Morning Session: Strategic Global Marketing
Afternoon Session: Innovation and Agri-Food Value Chains, Research and Partnering
Evening Session: Group Preparation for the Strategy Cases
Morning Session: Strategy 1 - The Essence of Strategy and Stakeholder Perspectives
Afternoon Session: Strategy 2 - Strategy and Industry Association
Evening Session: Strategy Execution Simulation Exercise
Morning Session: Commitment to Action, Closing Session?
Fee: $4,250* (includes all learning materials, meals and accommodations). *The reduced price is made possible through the generous support of Farm Credit Canada."
Directors and senior managers of agricultural commodity associations and marketing boards from across Canada. The ideal candidates want to develop their ability to make strategic decisions to enhance their sector’s competitiveness in the face of new challenges and dynamic global markets.
Certificate of completion from the Richard Ivey School of Business, The University of Western Ontario.
Method of Instruction:
Tree Fruit and Vine
Other & Non-Traditional
Field Fruit and Vegetables
Poultry and Egg
Greenhouse, Nursery, Landscape and Floriculture
Subject of Training:
Marketing (includes value added)
The Ivey Cultivate - Strategic Agricultural Leadership Program, presented by Farm Credit Canada, is an intensive five-day program designed to equip leaders of agricultural boards with the skills and confidence to create a vision for their industry, develop partnerships that make a difference, analyze and influence policy, develop leading innovation strategies and navigate turbulent times. Your professional development will accelerate exponentially as you learn alongside peers from across different sectors and regions."
Language of Instruction:
For program information contact:
Visit the program Web site
Michelle Bennett, Sales and Marketing Manager, Executive Development
Last Updated: 2013-05-09